Diversity in Beauty — Inclusivity vs Entitlement

When you walk into an Italian restaurant, you expect to see a menu of Italian dishes. It wouldn’t frustrate you if the restaurant didn’t serve Vietnamese cuisine or Cuban pastries, because you expect Italian food at an Italian restaurant. When it comes to the food industry, specialties are accepted and expected. But something very different…

In Review — Burt’s Bees Goodness Glows Full Coverage Liquid Makeup

New foundation alert! I stumbled upon Burt’s new line of liquid foundation last week and took it for a spin today. I’ve purchased several products from the Burt’s Bees line over the years, mostly lip products, so I was interested to see how the foundation would perform. Burt’s Bees Goodness Glows Full Coverage Liquid Makeup…

Brand Spotlight — Farmacy Beauty

What began as the discovery of a “superhero plant” growing in upstate New York is now a skincare line. That plant, Echinacea GreenEnvy™, is now patented and used exclusively by Farmacy Beauty. The Echinacea GreenEnvy™ root is said to have 300% more antioxidants than the Echinacea plant we’re used to hearing about. Yes. 300%. To…